After a multitude of concepts and transformations, Volkswagen seems to be ready to bring its up! into production. To get the world excited for its small city cruiser, VW has released the following ad on YouTube with this hidden in its description: "In September 2011, the time has come. The up! is on its way."
To us, September and VW can only mean one thing: the Frankfurt auto show, which is where we'd bet the production up! makes its debut to the world. We will of course be on the scene and will be sure to provide you the full details once they're available.
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